Search results for 'brand protection'

How HUL won in rural markets

How HUL won in rural markets

Rediff.com27 Jan 2010

More than a hundred years ago, Hindustan Unilever launched a soap called Lifebuoy in India.

Celebrity endorsement deals will be under more scrutiny

Celebrity endorsement deals will be under more scrutiny

Rediff.com9 Jun 2015

Celebrities will become more responsive to consumer concerns about the brands they endorse.

The Realme X Review

The Realme X Review

Rediff.com26 Jul 2019

Priced at Rs 19,999 for the 8GB RAM variant, the Realme X is a power performer; the phone's UI and plastic build are a bit of a let-down, however, says Khalid Anzar.

'Wearing a hat makes your look feel more complete'

'Wearing a hat makes your look feel more complete'

Rediff.com20 Apr 2021

Designer Namrata Lodha has been winning hearts with her sustainable hats.

LFW: Guess who's thrilled about fashion week?

LFW: Guess who's thrilled about fashion week?

Rediff.com22 Oct 2020

'What is refreshing is that we're back to work in such times, when things are really looking low all over the world,' says supermodel Lakshmi Rana.

Copycats come under Amul fire

Copycats come under Amul fire

Rediff.com17 Aug 2015

Amul is now part of a special category.

India must embrace Biden's B3W initiative

India must embrace Biden's B3W initiative

Rediff.com1 Jul 2021

Joe Biden's B3W proposal aims to bring democracies together. India should come up with its own plans to contribute to the initiative, states Rahul Mishra.

India should take US pharma complaints seriously

India should take US pharma complaints seriously

Rediff.com25 Jun 2013

The worry is that India's cavalier approach to intellectual property may catch on in other parts of the developing world

Cricket Boards brace for losses in the time of coronavirus

Cricket Boards brace for losses in the time of coronavirus

Rediff.com20 Mar 2020

A shorter tournament will mean a smaller share from the shrunken central pool of revenues for the eight IPL franchises, not to mention a reduction in gate receipts. Cricket Australia stands to lose some A$300 million ($174 million) should the coronavirus outbreak derail their high-profile home test series against India later this year.

How Vivo plans to strike back

How Vivo plans to strike back

Rediff.com17 Jun 2018

By getting its focus back on the sub-Rs 10,000 and other price segments, Vivo is filling key gaps aggressively in a bid to grab share and regain strength in smartphone market.

Assam to arm forest staff with AK series weapons

Assam to arm forest staff with AK series weapons

Rediff.com9 Mar 2013

The Assam forest department is keen to arm forest guards in Kaziranga National Park with sophisticated weapons like AK series assault rifles to counter the new brand of rhino poachers who are using sophisticated weapons.

Race, title, anguish: Meghan, Harry explain royal rift

Race, title, anguish: Meghan, Harry explain royal rift

Rediff.com8 Mar 2021

In her sit-down interview with Oprah, Meghan said the palace decreed that Archie would not have any title, a move she says was "different from the protocol."

Mercedes to hike vehicle prices by up to 2% from January

Mercedes to hike vehicle prices by up to 2% from January

Rediff.com3 Dec 2015

Mercedes-Benz India will increase prices of its vehicles across all models by up to 2 per cent from January 1, 2016, to offset rising input cost.

Celebrity endorsement becomes a risky business

Celebrity endorsement becomes a risky business

Rediff.com9 Jun 2016

The call to make brand ambassadors accountable has rattled filmstars and sports stars.

How to pay safely for online transactions

How to pay safely for online transactions

Rediff.com12 Jan 2021

Use a "virtual credit card" for every online transaction when you can't pay cash on delivery.

9 Tips to Build a Business in the Lockdown

9 Tips to Build a Business in the Lockdown

Rediff.com10 Jun 2021

Avoid high risk transactions even if they seem more profitable.

AK-47 gets a makeover, will be called 'weapon of peace' now

AK-47 gets a makeover, will be called 'weapon of peace' now

Rediff.com3 Dec 2014

Kalashnikov assault rifles, popular with terrorists and national armies in Asia and Africa, have been given a makeover and a new logo by its Russian manufacturer that has dubbed them as "weapons of peace".

Ferrari to Porsche target small-town millionaires

Ferrari to Porsche target small-town millionaires

Rediff.com18 Jun 2019

'Hathras, Muradabad, Trichur, Salem, Madurai, Aligarh and Kanpur are cities where we are expecting and in some cases have seen new buyers come from.'

Olympic sponsor Toyota pulls out TV ads for Games

Olympic sponsor Toyota pulls out TV ads for Games

Rediff.com19 Jul 2021

Organisers warn participants against eating out over COVID-19 risks.

Delhi HC stays order against Future-Reliance deal till April 30

Delhi HC stays order against Future-Reliance deal till April 30

Rediff.com22 Mar 2021

The Delhi high court's division bench has stayed the single bench order favouring the emergency award against the Future-Reliance deal and imposing a Rs 20 lakh fine on Kishore Biyani & other respondents. including FRL and FCPL.

Serum Institute's race to produce COVID-19 vaccine

Serum Institute's race to produce COVID-19 vaccine

Rediff.com23 May 2020

'People are already sending congratulatory messages. But I have said, "Please don't until the trials are over".'

'Ahmed Bhai's political intellect was very high'

'Ahmed Bhai's political intellect was very high'

Rediff.com7 Dec 2020

'There were any number of Congress leaders who disliked Sonia Gandhi, but they were very close to Ahmed Bhai and he would listen, and give a shoulder to cry upon.'

Has Citi 'stolen' its ad idea from Matheno Films?

Has Citi 'stolen' its ad idea from Matheno Films?

Rediff.com20 Nov 2019

A film-maker has accused Citi India of 'picking up' his idea for their latest ad. But the bank denies this vehemently and has threatened legal action.

Katrina Kaif's got competition! But she's not worried

Katrina Kaif's got competition! But she's not worried

Rediff.com12 Jan 2018

Her sister, Isabelle Kaif's pics on Instagram prove that she is as striking as Katrina.

10 large caps for good returns in 2021

10 large caps for good returns in 2021

Rediff.com15 Jan 2021

Investment in market leaders with a safety-first approach could yield reasonable returns across sectors.

Amul: From Taste of India to Taste of the World

Amul: From Taste of India to Taste of the World

Rediff.com21 Jun 2017

To keep competitors at bay, GCMMF has drawn up an expansion blueprint worth Rs 800 crores for the domestic market.

Bombay Begums review

Bombay Begums review

Rediff.com8 Mar 2021

It's a treat to watch Pooja Bhatt explode on the small screen, raves Sukanya Verma.

Few tricks FMCG firms must learn from star performer HUL

Few tricks FMCG firms must learn from star performer HUL

Rediff.com20 May 2015

HUL has achieved few milestones in the fiscal gone by and hence is performing good on revenues front.

Won't participate in meetings with panel: Farmers to SC

Won't participate in meetings with panel: Farmers to SC

Rediff.com20 Jan 2021

A bench of Chief Justice S A Bobde and Justices A S Bopanna and V Ramasubramanian was informed by senior advocate Dushyant Dave and advocate Prashant Bhushan, appearing for the farmer unions, who have been made party in the case that they had firm belief that farm laws are against their interest.

Post COVID, Indians are not afraid to travel!

Post COVID, Indians are not afraid to travel!

Rediff.com10 Aug 2020

Singapore is the most favoured destination for people living in India, Indonesia, Thailand, Hong Kong and the Philippines when it comes to post-lockdown travel.

'Nirav Modi won't be back on the first flight to India'

'Nirav Modi won't be back on the first flight to India'

Rediff.com5 May 2021

'It could take at least a couple of years for his case to go through the entire run of the British judiciary.'

The 'manufacturing nationalism' of Modi and Trump

The 'manufacturing nationalism' of Modi and Trump

Rediff.com5 Jan 2017

Both have made factory jobs the centre of their economic agendas. Kanika Datta explains the practical limits to their ambitions.

25 learnings for India from China Standoff

25 learnings for India from China Standoff

Rediff.com6 Aug 2020

Just like China wants Trump to lose the US presidential poll, it may want Modi to lose the Lok Sabha polls. So months before the 2024 elections, China may take possession of an important area, say one of the Char Dhams, warns Sanjeev Nayyar.

Surf Excel faces Twitter heat for Holi ad promoting togetherness

Surf Excel faces Twitter heat for Holi ad promoting togetherness

Rediff.com10 Mar 2019

The one-minute-long ad features a young Hindu girl, dressed in a white t-shirt, who chooses to get stained in Holi colours in order to protect her young Muslim friend who has to go to the nearby mosque to pray. The advertisement ends with its classic tagline, 'Daag achche hain' (stains are good).

6 smart tips to make secure payments online

6 smart tips to make secure payments online

Rediff.com4 Sep 2020

Do not trust any incoming phone calls or mails that ask you to install any file or programme, warns Niranjan Upadhye, general manager-fraud risk management, Worldline India.

Lockdown: Cinema halls lose 1,000 crore every month!

Lockdown: Cinema halls lose 1,000 crore every month!

Rediff.com25 Jul 2020

'In our business, every time a seat goes empty, it is a perishable good.' 'We have lost the opportunity of earning revenue out of it.' 'It's impossible to recover what we have lost.'

2G: Foreign telcos for review of SC order

2G: Foreign telcos for review of SC order

Rediff.com3 Feb 2012

Telenor of Norway and Sistema of Russia - on Friday asserted that they would take legal measures.

Have you noticed the 'notch' in your smartphone?

Have you noticed the 'notch' in your smartphone?

Rediff.com2 Jul 2018

Ashish Narsale explains what a notch is and lists some top selling notch phones

How Infosys can recover lost ground

How Infosys can recover lost ground

Rediff.com31 Aug 2017

Infosys needs to be more innovative and disruptive with its product and services, keeping its focus on growth.

'Modi govt failed to understand or to tackle COVID'

'Modi govt failed to understand or to tackle COVID'

Rediff.com1 May 2021

As India logged a world record of over four lakh coronavirus infections on Saturday, Congress leader Rahul Gandhi said the entire world is shaken by what is happening here and accused Prime Minister Narendra Modi of "dropping the ball and throwing it to states" after prematurely taking credit for having "won against COVID-19" when the second wave was already underway. "Rely on yourself is the motto. No one will come to help you. Definitely, not the prime minister," Gandhi said, while alleging that the COVID-19 situation has gone completely out of control for the Modi government, and wondered whether it was their way of making the states and the citizens truly 'Aatmanirbhar'.